Saturday, May 10, 2025
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Exclusive

Is ”Balika Vadhu” really the longest running daily soap in Indian Television..?

by MN4U Bureau
March 6, 2015
in Exclusive
Reading Time: 2 mins read
A A
Share Share ShareShare

Hyderabad : Hindi Satellite channel ”Colors” has recently claimed that their most popular show ‘Balika Vadhu’ has become the longest running daily drama series on Indian television with maximum number of episodes and also declared the same to Media through an appropriate press release.

In fact Mr. Raj Nayak – CEO of Colors also endorsed the same stating that ”we are proud to celebrate the milestone of being the longest running fiction drama on Indian television. This landmark achievement could not have been possible without our viewers’ unending love and relentless support and the hard work of our creative team and our producers.”

In addition to that Ms. Manisha Sharma, Programming Head, Colors, said, “After entertaining viewers through a record-breaking no of episodes, ‘Balika Vadhu’ is now ready for a brand new chapter to unfurl in the lives of Anandi and her children.”

However, tvnews4u.com had its own doubts over the channel’s claim, as we recently came across an update from the most famous and veteran Telugu director Mr. Dasari Narayan Rao that his serial ”Abishekam” has crossed 1900 episodes and heading to cross 2000 episodes in couple of months.

When we stumbled upon these two facts, we went ahead and did a small verification to check how far the claims of ‘Colors’ on ‘Balika Vadhu’ being the longest running fiction drama in the Indian Television (Indian Television according to us means all national and regional markets) is factually true.

After due verification with the channel and market sources it is understood that Telugu daily serial ”Abishekam” which is aired on Telugu satellite channel ”Eenadu TV” at 2.00pm on every Monday to Saturday, produced by Dasari Narayan Rao has completed 1911 episodes as on date (6th March) However, the Wikipedia page of Balika Vadhu shows that the program started on 21st July 2008 has competed 1831 episodes as on 28th February 2015. Going by this fact as on today(6th March) ‘Balikha Vadhu’ should be completing 1836 episodes only.

With this we could very well understand that ”Abishekam” on Eenadu TV is running ahead of ”Balikha Vadhu” at least by 75 episodes and it disserves to be longest running daily drama in Indian and Telugu Television history and hoping to cross the 2000th episode mark before the end of this year.

It is really unfortunate that ‘Colors’ went on to declare such tall claims without even verifying the fact that their own partner channel (ETV Group) in Telugu market is superseding their claims. Moreover, if their claim was limited to Hindi daily serials alone, then they should have been specific in declaring it as the longest running serial in Hindi, rather than calling it as India Television which comprises all National and Regional markets too.

Hence tvnews4u.com took note of 11 years leap in the story of Balika Vadhu from their recent media reports and did an article out of it alone, carefully avoiding the claim of ‘Colors’ on ‘Balika Vadhu’ as longest running show in India and resultant was this new fact finding article.

will ‘Colors’ come out with a justification for their claim….? Let’s wait and see….

RECENT POSTS

Anuj Singhal on CNBC-AWAAZ’s power-packed budget programming ‘Make or Break’
Exclusive

Anuj Singhal on CNBC-AWAAZ’s power-packed budget programming ‘Make or Break’

January 31, 2025
0

As India awaits the Union Budget 2025, the theme "MAKE OR BREAK" underscores the pivotal nature of this financial blueprint....

Read more
Media buying and planning will become predominantly algorithmic and automated: Sir Martin Sorrell
Exclusive

Media buying and planning will become predominantly algorithmic and automated: Sir Martin Sorrell

January 31, 2025
0

The landscape of media buying and planning is on the brink of transformation. Sir Martin Sorrell, an iconic figure in...

Read more
Brands aren’t built in factories or boardrooms but in the hearts of consumers, says Piyush Pandey
Exclusive

Brands aren’t built in factories or boardrooms but in the hearts of consumers, says Piyush Pandey

January 31, 2025
0

The world of advertising and marketing is evolving at an unprecedented pace, driven by shifting consumer behavior, media fragmentation, and...

Read more
Union Budget 2025: Industry leaders outline key expectations for Advertising, Media, Marketing, and Startups
Exclusive

Union Budget 2025: Industry leaders outline key expectations for Advertising, Media, Marketing, and Startups

January 30, 2025
0

New Delhi: As India eagerly awaits the Union Budget 2025-26, industry leaders from advertising, media, marketing, and the startup ecosystem...

Read more
In 2025, DRRK Foods will concentrate on building brand awareness and keeping it top of mind through multi-channel marketing: Vikram Marwaha, DRRK Foods
Exclusive

In 2025, DRRK Foods will concentrate on building brand awareness and keeping it top of mind through multi-channel marketing: Vikram Marwaha

January 30, 2025
0

DRRK Foods is a company with a legacy in the rice industry that dates back to 1967. Revenue: In the...

Read more
Brands clutter the ad environment by underutilizing resources from platforms like Meta, Google, and GWI: Mohit Ghate, Wit and Chai
Exclusive

Brands clutter the ad environment by underutilizing resources from platforms like Meta, Google, and GWI: Mohit Ghate, Wit and Chai

January 29, 2025
0

Wit And Chai, a Pune-based creative advertising agency, has carved a niche in the industry by merging storytelling with strategy...

Read more

LATEST NEWS

Born to Be Wild: A Thrilling Wildlife Adventure Series across the Amazonian, African and Australian Wildernesses, Premieres on History TV18

Born to Be Wild: A Thrilling Wildlife Adventure Series across the Amazonian, African and Australian Wildernesses, Premieres on History TV18

January 31, 2025
Mindshare and Modi Illva launch The Rockford Circle Season 2, highlighting India’s rising entrepreneurs

Mindshare and Modi Illva launch The Rockford Circle Season 2, highlighting India’s rising entrepreneurs

January 31, 2025

ANALYSIS

MRSI Golden Key Awards 2024 to recognize Industry Icons Ashok Das, C. K. Sharma, and Dr. Lalit S. Kanodia
Analysis

MRSI Golden Key Awards 2024 to recognize Industry Icons Ashok Das, C. K. Sharma, and Dr. Lalit S. Kanodia

January 31, 2025
0

Mumbai: The Market Research Society of India’s (MRSI) Golden Key Awards has rapidly become the foremost platform acknowledging and celebrating...

PEOPLE

Noel Tata
People

Tata Group Leader Noel Tata awarded Honorary Doctorate by the University of Sussex

January 31, 2025
0

New Delhi: The University of Sussex has conferred an honorary doctorate upon Noel Tata, a distinguished business leader within the...

MARKETING

Etihad Airways takes center stage as Chennai Super Kings' Front-of-Jersey sponsor
Marketing

Etihad Airways takes center stage as Chennai Super Kings’ Front-of-Jersey sponsor

January 31, 2025
0

Mumbai: Etihad Airways, the national airline of the UAE, has elevated its partnership with Chennai Super Kings (CSK) by securing...

Subscribe to Newsletters

ADVERTISING

Hansa Research earns ISO Certifications, strengthening quality and security standards
Advertising

Hansa Research earns ISO Certifications, strengthening quality and security standards

January 31, 2025
0

MUMBAI: Hansa Research Group, a wholly-owned subsidiary of R K SWAMY Ltd., has received ISO 9001:2015 certification for quality management,...

PRINT

Omnicom Media Group dominates Global Media Growth in 2024: COMvergence
Advertising

Omnicom Media Group dominates Global Media Growth in 2024: COMvergence

December 19, 2024
0

Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...

AUTHOR'S CORNER

The Power of Purpose: Why Students Choose Brands with Social Impact
Authors Corner

The Power of Purpose: Why Students Choose Brands with Social Impact

January 31, 2025
0

Students are reshaping brand interactions through strategic social awareness. Their purchasing decisions transcend traditional consumption, becoming powerful tools for systemic...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

MRSI Golden Key Awards 2024 to recognize Industry Icons Ashok Das, C. K. Sharma, and Dr. Lalit S. Kanodia

MRSI Golden Key Awards 2024 to recognize Industry Icons Ashok Das, C. K. Sharma, and Dr. Lalit S. Kanodia

January 31, 2025
Born to Be Wild: A Thrilling Wildlife Adventure Series across the Amazonian, African and Australian Wildernesses, Premieres on History TV18

Born to Be Wild: A Thrilling Wildlife Adventure Series across the Amazonian, African and Australian Wildernesses, Premieres on History TV18

January 31, 2025
Mindshare and Modi Illva launch The Rockford Circle Season 2, highlighting India’s rising entrepreneurs

Mindshare and Modi Illva launch The Rockford Circle Season 2, highlighting India’s rising entrepreneurs

January 31, 2025

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2024 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2024 All rights reserved.