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WPP announced on October 17, 2023 that it will the merge Wunderman Thompson and VMLY&R into one entity, effective January...

Marketing to a rural audience is a different ball game. And given the size of the rural market in India,...

Brand David Mumbai won India’s lone Gold at the London International Advertising festival in the ‘Use of Social Media &...

‘Generative AI & Future of Creativity’ was among the themes discussed at the sixth edition of GroupM’s ‘Brew’ in Mumbai...

In a statement in response to media reports on Sony Pictures Entertainment initiating talks with Walt Disney Co. for a...

The sixth edition of GroupM’s ‘Brew’ was hosted on October 16, 2023 in Mumbai. The day-long event featured speakers, sessions...

Ek puraani reet nikalkar jhumko par saaj jaati hai… Tanishq has unveiled a Diwali campaign showcasing its ‘Dharohar’ collection, which...

I first met KS Sachidananda Murthy, who passed away on 13 October at age 68, at my interview for a...

From running business centres, what was the trigger to launch Sunteck Realty with an uber-luxury residential project? And how did...

Centuary Mattresses has come a long way since its inception in 1988. How has the company grown over the years...