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Stay Positive in times of Lockdown – Part 6
A month since the Prime Minister called for a complete lockdown, continuing with our series on how the industry is...
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Post-Lock-Down, Challenging Times for the Indian Production Houses: Kushboo Sundar
With COVID-19 pandemic has buckled the entire business eco-system of this nation, media and entertainment companies are no exception. Beyond...
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Survey reveals 38% of Readers Spend More than 1 hour Reading Newspapers during the Lockdown
Mumbai: A recent market survey conducted has indicated that newspapers are truly an essential service and continues to be the...
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Meaningful conversations with audiences that are less toward brand propositions and more on how consumer lives can be impacted are required: Experts on Influencer Marketing
In this third part of our mini-series of the impact of COVID-19 on Influencer Marketing, Medianews4u continues to bring you...
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E + R = O : Effect + Response = Outcome. And the outcome, Cardiac Arrest?
A week ago I had posted in my social media about the sad demise of 40-year-old Mihir Dayal, Director, Sales...
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It is mandatory for BARC to put out numbers every week: Vivek Srivastava – President: Strategy & Business Head English Cluster at Times Network
The country has seen an unprecedented lockdown since the outbreak of this pandemic. The recent outbreak of the COVID –...
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Store of the Future, is our core belief: Hozefa Attari, Co- Founder Networkbay
This Lockdown is seeing many behaviourial changes, post the lockdown many consumer habits will change. Today NetworkBay launched its ‘Retail...
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From Patriotic, Social Relevant Films, Akshay Kumar’s Fan Base Help ‘Dollar’ Brand’s Stature: Vinod Gupta
Vinod Gupta Headquartered in Kolkata and has four manufacturing units in Kolkata, Tirupur (TN), Delhi and Ludhiana. Dollar Industries had...
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Brands are still absorbing the impact of Covid-19 and not really returning back to aggressive marketing: Experts on Influencer Marketing
In our continuous endeavour of bringing you the views that matter from experts who shall guide us through these uncertain...
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Acquire new skills that will be relevant in the future: Navin Khemka, CEO, MediaCom South Asia
The country has seen an unprecedented lockdown since the outbreak of this pandemic. The recent outbreak of the COVID –...
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