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Star Sports hits a jackpot with IPL 13
IPL is India’s biggest sporting event that is rightly called, ‘India ka tyohaar’. The IPL this year was in a...
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As a brand, we have the right to exist in the active nutrition space, which involves customers across spectrums: Vijayaraghavan Venugopal, Fast&Up
In a first for India's leading active nutrition brand, Fast&Up announced their association with the three-time IPL champions Chennai Super...
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Sportskeeda is a place for hardcore sports fans: Porush Jain, Sportskeeda
Sportskeeda has been an entrepreneurial dream for its Founder and CEO, Porush Jain, ever since he dropped out of his...
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Compared to IPL 11 number of brands during IPL 12 also increased by 13%: TAM AdEx-IPL Curtain Raiser-II
The TAM AdEx-IPL Curtain Raiser-II, a report based on On-screen* advertising during IPL 12, it covers on-screen advertising during live...
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I would say, “Put your money where your consumer is”, because the consumer today is channel or media agnostic: Sathya Namakkal, OMD Mudramax
What a dramatic change this Covid19 has brought to our lives, whether it is the business or for us human...
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I feel our real strength lies in growing in the new zone of Data-Driven Marketing: Benedict Hayes, Ethinos Digital Marketing
With over two decades of rich experience in the digital space, Benedict Hayes leads the digital-first teams at Ethinos Digital...
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Each slot on Zee Vajwa promises to amplify a kshann by creating a music ++ experience: Pankaj Balhara, ZEEL
ZEE is an undisputed Maharashtra market leader with 57% viewership share in Maharashtra U and 48% in Maharashtra U+R. The...
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At heart I remain a student, I remain a learner: Pradeep Dwivedi, CEO-India, Eros International
Pradeep Dwivedi has donned many hats in his long illustrious professional journey, with over two decades of experience he has...
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Increase in our width of promotion by forging strong alliances with like-minded brands will also be a key to our strategy: Yogesh Nambiar, Harman India
The new normals in a world where Covid-19 unfortunately is becoming a part of our life will bring about many...
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The charm of reading a newspaper is an intimate and uninterrupted immersion into news that is both relaxing and intense depending on the pace of its reader: Sanjeev Bhargava, Director, Brand – TOI
Over the 179 years of its illustrious history, the Times of India has established itself as India’s most-read English daily,...
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