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As marketers, we need to be always prepared for the changing times: Vivek Srivatsa – Tata Motors
Continuing its association for the fourth consecutive year with the Board of Control for Cricket in India (BCCI), Tata Motors, India’s...
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TAM Sports: 24 new categories and 86 new brands advertised in 5 matches of IPL 14
IPL season 14th started on 9th April; the 1st week of IPL had a great start with amazing matches between...
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As a startup, Practically is focused on maximising the advertising budgets available, Mahadev Srivatsa, VP – Marketing and Brand Strategy, Practically
Practically is an interactive and immersive learning app for students of classes 6 to 12 with a focus on STEM...
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Understanding of demographic that we cater to helped us strengthen new product offerings and the Reflex category as a whole: Ajay Maurya – Fastrack
Fastrack unveiled the three key marquee product offerings under the Fastrack Reflex portfolio - Fastrack Reflex 3.0, Fastrack Reflex 2C,...
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My love for life, music, movies and food helps me remain spirited along the way: Suraja Kishore – BBDO India
Suraja believes empathy and emotional data is the new way of building brand and scaling the business. He loves to...
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I think the logo needed a bit more drama, which the market and audiences usually appreciate: Megha Tata – South Asia, Discovery Communications India
Discovery Communications India, India’s biggest and most beloved real entertainment network, announced the new revamped identity of its leading regional...
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Zivame, as a brand, has always endeavoured to break the societal taboos, Khatija Lokhandwala, Head- Marketing
Zivame was founded in 2011 with the vision to facilitate women to shop uninhibitedly for intimate wear and make lingerie...
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BARC Week 14: Lizol bags the first spot among top brand with 22833 weekly insertions
Broadcast Audience Research Council (BARC) has released week 14 data on Thursday. Among the Top Advertisers category, Reckitt (India) maintained...
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The Hindu Group appoints Krishna Prasad as Group Editorial Officer
Chennai: The Hindu Group Publishing Pvt. Ltd. (THGPPL)publisher of The Hindu, The Hindu BusinessLine, Frontline and Sportstar has appointed Krishna...
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Madison Media promotes Vishal Chinchankar to CEO Madison Digital and Madison Media Ultra
Mumbai: Madison Media, a unit of Madison World has promoted Vishal Chinchankar, its Chief Digital Officer to CEO, Madison Digital...
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