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We will continue to deploy advanced tech solutions to track ads that violate ASCI code: Manisha Kapoor
In February, The Advertising Standards Council of India (ASCI) drafted a new set of guidelines to monitor influencer advertising and...
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The new Influencer Guidelines by ASCI is a welcome move
The Advertising Council of India (ASCI) on Thursday announced the final guidelines after many rounds of consultation with the stakeholders....
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Compelling advertising language that can move people with emotions has the power to set up every brand for greatness: Satish Krishnamurthy, TBWA\India
TBWA\ is known as the home of Disruption. TBWA\ believes that this Disruption allows asking questions that others don’t; also...
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The rise in the demand for cloud-based business continuity tools during the pandemic has positively impacted the PaaS market: Vikash Samota, MultiTV
MultiTV offers virtual events, live streaming, OTT video tech platform and complete video tech stack for all business video needs....
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At Bada Business, We believe that a true superhero is someone who saves people’s lives, regardless of their socioeconomic or demographic background: Dr. Vivek Bindra
Bada Business is an Indian-born ed-tech start-up The company, in association with Kailash Kher foundation is launching a fundraiser campaign...
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We have had only one mission – Save Lives: Rabindra Narayan, PTC Network
PTC is a Punjabi television network from India. It features general interest programming including news, dramas, comedies, music and talk...
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Digital Medium observes 105% growth in ad insertions of Household Products: TAM AdEx
The Ad Volumes of the Household Products sector on Television grew by 68% during Jan-Mar’21 compared to the same period...
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How will the ban affect brands/influencers that use Social Media for Marketing?
The Ministry of Electronics and Information Technology (MeitY) and Ministry of Information and Broadcasting jointly introduced the Information Technology (Intermediary...
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Censoring of Television Serials: A practical act?
Saji Cherian, the newly appointed Kerala Culture Minister, has made a statement that the censorship of Malayalam Television serials centered...
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A Growth Hack in simple terms is growth experiments which have worked and helped a company grow and reach the end goal: Vaibhav Sisinty, Growth Hacker
At 27 years of age, VaibhavSisinty has already cemented his position as one of the top growth hackers in the...
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