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Dentsu India restructures its CXM business; Anubhav Sonthalia gets additional role as CEO
Following the restructure of its creative and media businesses in India, dentsu has now announced the launch of a unified...
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Novator to Acquire Shares in Visual Effects and Animation Powerhouse DNEG, Invests $250 Million
New Delhi: DNEG, a leading visual effects (VFX) and animation studio for the creation of feature film, television, and multiplatform...
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Thinkstr expands in South with Bengaluru operations, names Ravi Raghavendra as NCD
New Delhi: Gurgaon-based independent agency Thinkstr has elevated Raghavendra as its National Creative Director. Prior to this Raghavendra was Executive...
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Sonata’s ‘Hum Na Rukenge’, campaign has continued to evolve its narrative of progress against all odds, underscoring the message of taking setbacks in one’s stride and never giving up: Subish Sudhakaran, Sonata
Sonata is India's largest selling watch brand, from Titan Company Ltd., a TATA group company. It has established itself as...
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TV9 Digital appoints Azim Lalani as President – Revenue
Noida: As part of its aggressive expansion plans, TV9 Digital has brought on board Azim Lalani as President-Revenue. Azim will...
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Majority of Indian Consumers Prefer Bundling of Video Streaming, Entertainment, and Communication Services: Survey
Mumbai: A recent survey conducted to understand the consumer behavior trends around steaming and subscription services amongst the Indian audiences...
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The digital space has made content consumption more personalized: Abhimanyu Singh, Contiloe Pictures
Contiloe Pictures has been in the business for more than two decades, has a strong pulse of understanding the audience,...
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Lionsgate India appoints Mrinalini Khanna as the Content Head for Indian Originals
New Delhi: Lionsgate India announces the appointment of Mrinalini Khanna as the Content head for Indian Originals effective August 16,...
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Saridon’s refreshed packaging and the heart-warming, iconic “SirfEkSaridon” jingle were deployed to cater to a younger target audience: Ritu Mittal, Bayer Consumer Health India
Saridon, the headache relief solution owned by Bayer Consumer Health division in India, has rolled out a new relaunch campaign, ‘Sar...
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Ad Volumes on TV registers 14% growth during Jul’21
Overall, Ad Volumes on TV increased by 14% during Jul'21 compared to Jul'20. Without the Sports genre, the increase in...
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