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BARC Week 14: Lizol bags the first spot among top brand with 22833 weekly insertions

by Neethu Mohan
April 17, 2021
in Exclusive, Featured
Reading Time: 1 min read
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BARC Week 18: Hindustan Lever Ltd claims the first spot in the Top advertiser category
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Broadcast Audience Research Council (BARC) has released week 14 data on Thursday.

Among the Top Advertisers category, Reckitt (India) maintained its first position with weekly insertions of 247483. The second spot was claimed by Hindustan lever with 225461 weekly insertions. Cadbury’s India Ltd, which was in fourth place in week 12, stood at 3rd place with 42088 weekly insertions. Brooke Bond Lipton Ltd bagged the 4th position with 37982 weekly insertions. The 5th spot was claimed by Lakme Lever Ltd with 28032 weekly  Insertions,  followed by Pepsico Co with 27096 weekly insertions. Godrej Consumer Products Ltd stood at the 7th spot with 25739 weekly insertions, followed by Pond India with weekly insertions of 25173.  Procter & Gamble claimed the 9th spot with 24043 weekly insertions, followed by  Colgate Palmolive India Ltd with 22433 weekly insertions.

Among the Top Advertisers category, Lizol bagged the first spot with 22833 weekly insertions. Dettol Antiseptic Liquid bagged the second spot with 22334 weekly insertions. Dettol Toilet Soaps clinched the third spot with 21780 weekly insertions, followed by Policybazaar.com with 19683 weekly insertions. Dettol Intense Cool Soap bagged the 5th spot with 15902 weekly insertions, followed by Dettol Liquid Soap with 12858 weekly insertions. Lalitha Jewellery stood at 7th position with 12710 weekly insertions, followed by Harpic Bathroom cleaner with weekly insertions of 12654. Dermi Cool bagged the 9th spot with 11994 weekly insertions, followed by  Clinic Plus Shampoo with weekly insertions of 11823.

Tags: BARC Week 14Brooke Bond LiptonCadburysHindustan LeverReckitt

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