Convenience and Content are the reasons why consumers switch to OTT content: Comscore Report
Improved connectivity, cheap hardware and data plans, a large pool of potential subscribers, and a string of national lockdowns have ...
Tag: ComScore
Zee Digital ranks second in a row with 229 mn unique visitors in June 21 Comscore Ranking
New Delhi: Zee Digital continues to scale great heights and reported second rank under News & Information category for June ...
Zee Digital secures second rank and crosses 234 mn mark in May 2021: ComScore
New Delhi: India’s most diversified digital publishing group, Zee Digital continues to grow in the digital space by gaining the ...
Comscore launches Plan Metrix Multi-Platform in India
New Delhi: Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced the introduction of its Plan ...
Google tops Indian Digital space with 460 Mn Unique visitors in May 2021: ComScore
The US tech giants Google and Facebook dominated the Indian Digital ecosystem in the month of May 2021 with 460 ...
India Today Group is India’s top video news publisher as per latest Comscore reports
In the latest Comscore video metrix report, the India Today Group has consolidated its position and emerged as India’s top ...
The New Indian Express Group expands digital audience measurement to New State Level Clusters
New Delhi: The New Indian Express Group (ENPL) has subscribed Comscore Access to the new state-level clusters for digital audience ...
Vikatan.com tops Tamil Digital News Space with over 6.2 Mn unique visitors in Jan 2021: comScore
Vikatan.com has been ranked as the top source for Tamil News consumption by comScore, The latest comScore data of January ...
Comscore ranks BBC as the top international news website in India
The BBC Sites(consisting of all BBC sites visited by Indian audience)had 43 million unique visitors in India in Dec 2020, ...
YouTube tops OTTs with 383 mn unique views and 288 bn minutes of watching: Comscore
The over-the-top (OTT) landscape in 2020 is rapidly changing due to the growth of OTT services, content which each platform ...
