Marketing

Hershey India, a snacking and confectionery company, announced its first foray into the chocolate-coated wafer market. The launch of Hershey’s...

Myntra has announced the appointment of Bollywood actor Ranbir Kapoor as its brand ambassador. The actor will be seen focusing...

Muthoot Finance, a Gold Loan NBFC, has signed Madhuri Dixit as its brand ambassador. The brand also continues to have...

Nutella, the hazelnut cocoa spread brand of Ferrero, has signed Ranveer Singh as its brand endorser for India market. The...

Barry M, the UK's color cosmetics brand, has entered India through its partnership with Myntra and Progressive Lifestyles. The brand...

Enigmatic Smile, a Reward Technology Facilitator, has onboarded former Indian cricket team captain MS Dhoni as its brand ambassador for...

Viacom18 Consumer Products has collaborated with Celio, a French premium menswear brand, to kickstart the 45th-anniversary celebrations of ginger cat,...

UpScalio's home and kitchen brands, Hestia and Homepuff, have partnered with actor Neha Dhupia to onboard her as the face...

PUMA India has announced Indian women’s cricket team captain Harmanpreet Kaur as its latest brand ambassador. Harmanpreet was onboarded over...

The BCCI has issued a request for proposals (RFP) for the acquisition of title sponsorship rights for the Women's Premier...