Marketing

Plant-based dairy alternative brand Oatey has announced that cricketer Ajinkya Rahane has come on board as brand ambassador. He is...

Duolingo English Test (DET), an English proficiency assessment for international students and institutions, has announced additions to its India team....

Financial services company Bajaj Capital has announced that it has onboarded DDB Mudra for its brand revitalisation exercise and ensuing...

Influencer marketing has become an essential part of the media mix. From those with millions of followers to the ones...

PromotEdge, an integrated marketing and digital advertising agency, has announced its collaboration with Tide Water Oil Co. (India), the owner...

Indian beauty and personal care brand Plum Goodness has retained Team Pumpkin to handle its performance marketing for the second...

Mumbai-based digital agency Admatazz has announced that it has bagged the marketing mandate for stock broking firm Nirmal Bang. The...

Marico Limited has announced that it has signed agreements to acquire a majority stake in Satiya Nutraceuticals Private Limited. Co-founded...

Food products company iD Fresh has launched a tech-based point of sale ‘Shelf Bay-breaker’ to promote its coffee in five...

Influencer marketing and creator management agency WhizCo announced its successful collaboration with food delivery app Swiggy, for in-app influencer activations...