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During the first 3-weeks of IPL 2023, 74 pc viewers watched the tournament on Mobile and Connected TV, while 26...

The Advertising Standards Council of India has won 'Inspiration Award' at the International Council for Advertising Self-Regulation Awards 2023. The...

WARC Creative has released a report to help companies improve the business impact of their creative marketing. The report examines...

Teamwork Communications, a communication and marketing agency, has recently won the PR mandate for Fujifilm India, a Japanese company with...

With an intent to inspire and encourage young creative professionals, The Advertising Club announced a new award category, ‘Young Maverick...

Bisleri Vedica has launched a new campaign, #AdoptDontShop, which champions the narrative of showcasing compassion towards animals and giving a...

Penguin Random House India has launched #SayNoToBookPiracy campaign aimed at raising awareness of the harmful impact of book piracy and...

Capri Global Capital, a Non-Banking Financial Company, has appointed Basant Dhawan as its Group Chief Marketing Officer effective 24 April,...

EliteMatrimony, a part of Matrimony.com group, has rolled out its first-ever success-based matchmaking service for elites. With the launch of...

Pathkind Labs, a diagnostics service provider, has released a digital film as part of its long-standing campaign, 'Hum Fark Nahi...