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60 pc Indians transact on travel apps in month one versus 42 pc globally: Study
Around 42 pc of newly signed up users globally make a transaction in the first month on travel apps, while...
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Prime Video teases audiences with a spooky vibe for Adhura
Prime Video has recently dropped the trailer of its upcoming Hindi horror series, Adhura, which is scheduled to premiere on 7th...
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Amazon miniTV introduces ‘miniTV Imported’
Amazon miniTV, the free video streaming service from Amazon, has announced the launch of its new category, 'miniTV Imported,' which...
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MG Motor India ties-up with Janhvi Kapoor and Ishan Kishan for Comet EV
MG Motor India, a British automobile brand, has announced its association with actress Janhvi Kapoor and cricketer Ishan Kishan to...
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ASICS ropes in Shraddha Kapoor
ASICS, the global sportswear brand from Japan, has appointed Bollywood actor Shraddha Kapoor as its brand ambassador for India. The...
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Oktobuzz wins integrated mandate for ACCA in India
Mumbai-based digital communications agency Oktobuzz has won the mandate for managing integrated marketing solutions in India for the Association of...
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Team Pumpkin bags Springwel’s digital creative duties
Team Pumpkin has won the digital creative mandate for Springwel Mattress owned by Ananta Capital. The agency will also create...
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Millet snack startup Troo Good calls for creative and digital pitch
Troo Good, which bills itself as India’s largest millet snack company, has called advertising agencies for a creative and digital...
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boAt signs up Jemimah Rodrigues as brand ambassador
boAt, an audio and wearable brand, has announced the appointment of Indian Cricketer Jemimah Rodrigues as its brand ambassador. Jemimah...
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Footfalls in question, will cinema advertising live up to projections?
According to GroupM’s This Year Next Year - 2023 report, ad spends on cinema have grown back from Covid lows...
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