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Tata Salt’s #Namakkewaastey campaign uses AR to convey an important message through the avatar of Gandhi
Mumbai: On the 91st anniversary of the historic Dandi march that marked the beginning of a transformational time in the...
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Zee Keralam’s primary target audience is the new Malayali woman: Santosh J Nair
Zee Keralam, the regional GEC offering from ZEE Entertainment Enterprises Limited (ZEEL), is carving out a niche in the Malayalam...
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Tata Sky’s #HarGharKiKhidki Contest on Instagram highlights the candid emotions of its customers
Mumbai: Tata Sky, India’s leading DTH operator and Pay TV platform launched its new social media campaign ‘Har Ghar Ki...
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CavinKare’s dairy brand forays into exclusive retail space
Chennai: FMCG major CavinKare announced the foray of its flagship dairy wing, Cavin’s into exclusive retail space under the brand...
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Woman Leaders across the spectrum: Digital, PR, Advertising and Brands
This Women’s day Medianews4u.com is acknowledging some women leaders of the Media, Marketing, and Advertising fraternity who have given more...
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Birthday Girl Alia Bhatt is a hit among brands too
Alia Bhatt is one of the most successful actresses in the B-Town. She started her career at a young age...
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At GCN, we’ve mastered the science of media planning in the branded content space using our proprietary tools and processes: Tusharr Kumar, Global Creator Network
Global Creator Network (GCN) - a digital branded content vertical of OML Entertainment Pvt Ltd. was started in 2016 with...
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NBF Seeks Pause in Ratings for All Genres of TV Channels
In a significant development, the News Broadcasters Federation has urged the Ministry for Information and Broadcasting to pause ratings for...
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Jiva Ayurveda unveils new brand tagline – The science of well-being
Jiva Ayurveda has decided to rebrand itself in the greater interest of humanity. The new tagline of the brand -...
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The CNN Freedom Project investigates the extent of bonded labour in India’s silk industry
CNN International is to broadcast a new documentary highlighting one of the largest forms of modern-day slavery in the form...
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