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NewMe feeds girls’ fashion obsession with Sanjana Sanghi
NewMe, which bills itself as a a real-time fashion-tech company for GenZs in India and Southeast Asia, has launched its...
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Abhijeet Dhar moves on from CNN
Abhijeet Dhar, Director - Sales at CNN International Commercial, has exited the company. Based in India, Dhar was responsible for...
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Aurelia ushers in festive season with vibrant ‘Jab Tayyar, Tab Tyohaar’ spot
Contemporary ethnic wear brand Aurelia has launched a campaign for its festive collection themed ‘Jab Tayyar Tab Tyohaar’. The digital...
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IAA Voice of Change: When more mainstream brands start adopting larger issues, you are going to see real change
The IAA Voice of Change initiative saw two panel discussions in Chennai on August 31, 2023 on "Gender Portrayal from...
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Red Bangle appoints Vivek Chandra Shenoy as VP of Marketing and Strategy
Red Bangle, a brand film and video agency, has announced the appointment of Vivek Chandra Shenoy as Vice President of...
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IAA Voice of Change: Ads should balance commercial and societal aspects; time to end conversations and start actions
The IAA Voice of Change initiative saw two panel discussions in Chennai on August 31, 2023 on "Gender Portrayal from...
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Indian PR industry to touch Rs.3,500 cr by 2027: PRCAI
The Public Relations Consultants Association of India (PRCAI) estimates the Indian PR industry to grow to Rs.3,500 cr by 2027...
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Joy e-bike maker Wardwizard appoints Tarun Sharma as President of Marketing and Branding
Wardwizard Innovations and Mobility, manufacturers of electric vehicles under the brand 'Joy e-bike’, has announced the appointment of Tarun Sharma...
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Viacom18 bags broadcast and streaming rights for BCCI’s bilateral series for Rs.5,963 cr
Viacom 18 has acquired broadcast and streaming rights for BCCI’s bilateral series from September 2023 to March 2028 for a cumulative...
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Nykaa celebrates subtle shades of sublime bonds, says ‘Kya Khoob Lagte Ho’
Beauty and lifestyle retailer Nykaa has launched a campaign that celebrates beauty, as captured by the eyes of the beholder....
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