Campaigns
Prega News follows Cadbury-SRK route with Anushka Sharma, says #ThankYouChemists
Mankind Pharma launched an AI-powered marketing campaign for its pregnancy detection brand Prega News featuring actor Anushka Sharma. https://www.youtube.com/watch?v=4f41SlF_6HY The...
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Lyra signs Janhvi Kapoor, continues celeb run with ‘Anytime, Anywhere’
Lyra, the women’s wear brand from Lux Industries launched 2012, has a new face in actor Janhvi Kapoor. The brand...
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Britannia pays ode to India’s living freedom fighters
Ahead of India’s 77th Independence Day, Britannia has launched a campaign titled ‘1947% More History’ as an ode to freedom...
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Sony Pictures and Royal Rajasthan Foundation urge women to open up in mental health campaign #KhulKeBolo
Sony Pictures Networks India and Royal Rajasthan Foundation, the philanthropic arm of IPL franchise Rajasthan Royals, have launched a campaign...
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Leo Burnett and AqVerium herald ‘Water Sustainability Score’
Creative agency Leo Burnett has joined hands with AqVerium, a digital water bank by AquaKraft Group Ventures, to create a...
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Britannia brings alive Jim Jam Pops’ ‘eat single-handed’ proposition
Britannia Jim Jam Pops has launched an ad film conceptualised by The Womb, featuring Kunaal Roy Kapur and Varun Sharma...
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Jailer mania hits Tamil Nadu; Bisleri rides wave with limited edition bottles
Packaged drinking water brand Bisleri has partnered Sun Pictures for the Rajinikanth-starrer ‘Jailer.’ The association will see Bisleri limited-edition packs...
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HomeSure Wall Putty makes case for ‘Suraksha – Chikni, Chamakti Deewaron Ki’ with song and dance
Walplast Products, a producer of building materials with claims to be the third-largest manufacturer of wall putty in India, has...
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Kajaria gets Akshay and Ranveer to don army uniforms in next leg of ‘Desh Ki Mitti’
Tile company Kajaria has launched the next leg of its ‘Desh Ki Mitti’ campaign celebrating 35 years in the business....
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Duolingo English Test pitches #FasterWayForward
Duolingo English Test (DET), an English proficiency assessment for international students and institutions, has launched a campaign themed #FasterWayForward. The...
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