Analysis

As per Hansa Research’s Brand Endorser Report, Allu Arjun and Samantha Ruth Prabhu are the top ranked southern male and...

The participation of youth in the gig economy has increased 8-fold between 2019 and 2022, according to a research report...

To spot sudden, disruptive changes in customer and market behaviour, modern marketers need high-velocity data marketing, according to a new...

Salesforce released the second edition of its State of Commerce report that shares insights from over 4,000 commerce practitioners across...

Oxford Economics published its independent analysis of the significant economic impact of Reckitt Benckiser Group in India. The study evaluates...

Following months of hiring fluctuations in the Indian landscape, the white collar environment in India has stabilized on an annual...

The adoption of digital radio technology will help the broadcast sector double their revenues within five years to INR 123...

WARC's latest analysis found that media inflation is driving up the cost of advertising across channels, with TV most affected. ...

Axis My India, a consumer data intelligence company, released its latest findings of the India Consumer Sentiment Index (CSI), a...

The recently released IAMAI Kantar report titled ‘Internet in India’, based on ICUBE 2021 study, reflects a remarkable surge in...