Analysis MRSI Golden Key Awards 2024 to recognize Industry Icons Ashok Das, C. K. Sharma, and Dr. Lalit S. Kanodia January 31, 2025
Analysis Young adult is a leading genre generating huge audiences and fandoms: Prime Video January 29, 2025
Analysis TV Ad Volumes dip 4% YoY in 2024; HUL, Reckitt Benckiser & Godrej keep the momentum alive: TAM AdEx January 29, 2025
Analysis AVOD growth outpacing other paid media, with spend set to near $47bn by 2023: WARC Global Ad Trends October 25, 2018 0 Read more
Analysis Indian Smartphone Users Spend over 1 Hour on Entertainment Content Everyday; Video Apps more popular than Social Media Apps : Cheetah Lab and UC Joint Report October 23, 2018 0 Read more
Analysis Brands must reorganise to maximise e-commerce growth: Zenith Research October 22, 2018 0 Read more
Analysis Indians prefer free digital content over paid services as 30% of them plan to cancel subscription of Netflix, Amazon: Study October 22, 2018 0 Read more
Analysis Second screen interactivity by broadcasters to significantly increase engagement with audiences: EY Whitepaper October 19, 2018 0 Read more
Analysis Paid Music Streaming Subs to reach 235 Million by the end of 2018: report Futuresource Consulting October 17, 2018 0 Read more
Analysis TV and Film Content a Safe Haven on YouTube as Brand Safety is unmanageable: report VAB October 12, 2018 0 Read more
Analysis APAC Marketers still focus on short-term sales as the primary indicator of campaign success: report October 11, 2018 0 Read more
Analysis Time spent towards online video viewing surpasses TV in Indian: Limelight Networks Survey October 5, 2018 0 Read more
Analysis Carriage fees dropped by 5% to 7% aligning with falling Cost per Subscriber: report Chrome Carriage Optimizer – Round 7 October 3, 2018 0 Read more
