Analysis

International: Global advertising spend is set to rise by 7.1% to $660bn this year, buoyed by 13.2% growth in internet...

Delhi: South Korean electronics giant Samsung wins the crown in TRA’s Most Desired Brands 2020, making it a fourth time...

There’s been a significant rise in the number of individuals accessing the internet through their phones and today this number...

According to BARC data of HSM NCCS All India (Urban+Rural) for week 6 and we see that Colors still leads...

Mumbai: Velocity MR has begun the second edition of the IPL Brands Insights Study, which will provide insights on the...

Mumbai: The Pitch – Madison Advertising Report 2020 was recently released at an event in Mumbai amongst a high profile...

Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week...

AppsFlyer’s Global App Install Ad Spend Projection report sees global spending to hit USD 118 billion in 2022, with Asia-Pacific...

Mumbai: Digital data is a powerhouse of insights. Gipsi, the AI + HI division of independent digital agency Tonic Worldwide,...

Chennai: Lavazza, the Italian brand that is among the world’s leading roasters, concludes its Valentine’s Week project with the release of...