Analysis
Local Services is recovering in the New Normal, a study by Sulekha reveals
New Delhi: A study undertaken by Sulekha.com, India’s leading AI-driven tech platform for expert services has unveiled interesting trends and...
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Consumer electronics trending strong on Home & Kitchen essentials, while fitness/outdoor gadgets see a resurgence: PAYBACK-Unomer Shopper Study
Mumbai: A recent study conducted on shopping loyalists across mobile/electronics and appliances, shows post-unlock leading to festive and end-of-year shopping,...
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Tonic Worldwide’s research division ‘GIPSI’ shares four key consumer needs of 2021 which are born out of 2020
New Delhi: United in surviving the pandemic albeit separated by screens, 2020 has forced many learnings upon humanity. India saw...
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Amazon Business marketplace registered 85% YOY growth in sales: Amazon SMB Impact Report
Bengaluru: Amazon.in today published the 2020 Small and Medium Business (SMB) Impact Report highlighting how the company benefits more than...
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Consumer Confidence inches up by 2.1 percentage points in December 2020: Refinitiv-Ipsos monthly India Primary Consumer Sentiment Index
New Delhi: The monthly Refinitiv-Ipsos Primary Consumer Sentiment Index (PCSI) for India, has inched up by 2.1 percentage points in...
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MMA Releases the Modern Marketer Reckoner in Collaboration with GroupM
Mumbai: MMA in association with GroupM released its latest report ‘Modern Marketer Reckoner’ –a detailed and conceptualized report keeping in mind...
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FMCG continues to be the footfall driver online with 35% unit share across e-comm channel: Nielsen India
Bengaluru: Products that cater to the consumer need for convenience while adapting to the homebody economy dominated the festive sale...
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Average daily time spent on a smartphone has increased by 25% in the post-COVID era: vivo study
Mumbai: Vivo announced the findings of the second edition of the study titled ‘Smartphones and their impact on human relationships...
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Liqvd Asia Unfolds the State of Health, Fitness and Nutrition in New India
Mumbai: Covid-19 will be written about as being one of the darkest chapters in the history of mishaps that mankind...
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Pay TV and OTT video businesses in India to see acceleration in consolidation and content spend: Omdia report
The pay TV and OTT video businesses in India are both set for likely consolidation as competition intensifies, while factors...
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