Advertising

This was a topic I have been fascinated with for some time now. Think about it. This little peninsular nation...

Public App has introduced its CWC'23 Location Scan campaign, through which it has embarked on a virtual trivia adventure across India's...

Advertising veteran Aurobindo Mohanty passed away. Mohanty had worked with HTA, Clarion, Karishma (Lintas Group) and with Mudra Group across...

Tech offers opportunities but there are also risks involved, noted Jiwon Kim, Team Leader, LG CNS, speaking at Ad Asia...

How do brands win and disrupt? Web 1 was ‘read’ internet. Web 2 opened new participatory avenues. Web 3 promises...

AFAA Chairman Srinivasan Swamy flagged off AdAsia 2023 by talking about the benefits of advertising and also announcing the new...

PR Professionals, the flagship company of the PRP Group, has been awarded the integrated communications mandate for Bihar Business Connect...

Schindler India has joined forces with outdoor advertising company Times Innovative Media Limited (Times OOH), a part of Times of India Group,...

Vivek Malhotra, Group CMO, India Today Group, has been elected the new Chairperson of the Digital Advertising Council (DAC), which...

Footwear brands Stimulus and Eeken have appointed Makani Creatives as their agency on record to handle the brand creatives and...