Advertising

Simon Cook, Managing Director, Cannes Lions in an open letter has expressed his concerns on the global pandemic Covid-19, and believes that...

While the nation together fights the coronavirus; the Advertising Standards Council of India also continues its fight against advertising that...

FMCG brands - which spend $97.2bn on advertising - are likely to weather the storm better than other sectors, as...

Advertising revenue grew 5.3% while subscription grew 9.3% in 2019 The Subscription revenue growth in India has outpaced advertising revenue...

While the whole world is grappling with the Covid-19 menace, companies across the world are working remotely and in most...

Mumbai: Due to the unprecedented lockdown for the war against the Covid-19 menace, many across India miss our daily dose...

New Delhi: The sound of Lights, Camera Action! may be deterred, but the power of a creative has found another...

International: HP and its media agency, PHD, have partnered with VICE and The Economist to produce a content series entitled...

Mumbai: In an effort to encourage people to stay safe in unprecedented times, Wunderman Thompson South Asia has worked with...

Mumbai:  GroupM’s advanced programmatic arm, Xaxis, and global media agency network, Mindshare, have worked withdigitial out-of-home (DOOH) platform Lemma to...