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Havas Media Group India bags integrated media mandate of Firefox Bikes
Following a multi-agency pitch, Havas Media Group India has bagged the integrated media mandate of Firefox, a Hero Cycles Group...
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Coca Cola India surges to No. 3 position among Top Advertisers of week 39
Top Advertisers In the Week 39 of Broadcast Audience Research Council (BARC) India data, Hindustan Unilever Ltd. maintained its lead...
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DoubleVerify launches Attention Lab to help advertisers optimize campaign performance
DoubleVerify, a software platform for digital media measurement, data and analytics, today announced the launch of the new DV Attention...
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Dentsu Creative India elevates Benny Augustine as COO
Dentsu Creative India has elevated Benny Augustine to the role of Chief Operating Officer (COO). He will report to Amit...
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WPP acquires remaining 26 pc stake in MediaCom India from Sam and Lara Balsara
WPP, Sam Balsara and Lara Balsara Vajifdar today announced that WPP has purchased the remaining 26 per cent stake in...
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Indian agencies clock 32 entries in LIA 2022; Ogilvy Mumbai leads the chart with 10 shortlists
Mumbai: The London International Awards 2022 has released the shortlist for 18 out of 27 categories as on 4th October...
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Xiaomi appoints AVOW as Media Sales Partner for Mi Ads in India
Xiaomi, a mobile Original Equipment Manufacturer (OEM), has onboarded AVOW as its official core agency for the entire regions of...
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FIFS welcomes MIB’s Advisories against Illegal Offshore Betting Platforms Ads
Federation of Indian Fantasy Sports (FIFS), India’s only Fantasy Sports self-regulatory industry body, welcomed the decision of the Union Ministry...
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Concept Communication launches content-driven Meta Influencer platform, AVTR Meta Labs
Concept Communication has today announced the launch of AVTR META LABS, a content driven Meta Influencer Company, which intends to...
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96 pc Indian consumers to increase their festive shopping budget from last year: Report
“The Indian consumers are kicking off their festive shopping early. The majority of consumers will start before November, with over...
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