We will go all out to increase our service levels and communication: Rajheev Agarwal, Director & CEO, Nilon
The new normal in a post Covid-19 world include one major shift in the way business will be conducted. There...
We are immensely grateful to Sunfeast for partnering with us to bring this vision to life: Vivek Singh, Procam International
Launched on Independence Day 2020, Sunfeast India Run As One, India’s largest citizen-led movement aimed at Indians and Indophiles all...
We want Bigg Boss to be an escape, make them forget their worries, problems and get into that frenzy and madness this show brings with it: Nina Elavia Jaipuria, Viacom18
Bigg Boss 14 comes at a time when the whole world has been in a lockdown for the past six...
Brand and Brand loyalty are like myths, they build over time through storytelling and actual experience (moment of truth): Priya Jacob, Network Advertising
What a dramatic change this Covid19 has brought to our lives, whether it is the business or for us human...
Work from Home a boon or a bane!
In the end of March when the lockdown was announced most organisations went into a WfH mode. There was a...
Brands have learned that speed is a vital ingredient and to be successful, you have to operate at lightning speed: David Roth
WPP & Kantar launched the seventh edition of the BrandZ, Top 75 Most Valuable Indian Brands 2020 report, it focused...
If you make great content, then referral should be your number one marketing strategy: Vishnu Mohta – Hoichoi
Hoichoi celebrated its 4th Anniversary at a virtual event. Hoichoi now has 13 Million cumulative subscribers with 40% of its...
Brands’ tone of communication should be a unique balance of empathy and emotional connect with practical utility: Preeti Reddy, Kantar
WPP & Kantar launched the seventh edition of the BrandZ, Top 75 Most Valuable Indian Brands 2020 report, it focused...
Star Sports hits a jackpot with IPL 13
IPL is India’s biggest sporting event that is rightly called, ‘India ka tyohaar’. The IPL this year was in a...
As a brand, we have the right to exist in the active nutrition space, which involves customers across spectrums: Vijayaraghavan Venugopal, Fast&Up
In a first for India's leading active nutrition brand, Fast&Up announced their association with the three-time IPL champions Chennai Super...
