Will influencers lose their influence with original content taking a back seat?
Online media is flooded with content creators and ‘influencers’ today. No brand is saying no to influencer marketing, despite the...
Online media is flooded with content creators and ‘influencers’ today. No brand is saying no to influencer marketing, despite the...
Janmashtami, the radiant festival that marks the birth of Lord Krishna, holds a special place in the hearts of Indians,...
Noshir Desai, former CEO of Karishma Advertising and later media head at Lintas, passed away in Mumbai on 6th September...
Opportune, Wondrlab Network’s influencer marketing platform, has announced a strategic partnership with virtual influencer marketing company Reach Vista. Through the...
Adtech platform iCubesWire and online marketplace Meesho have announced a partnership that allows advertisers through the former to reach the...
Ahead of Teacher’s Day 2023, education and edtech brand Byju’s has launched multiple films under the theme ‘Ordinary to the...
Limca Sportz, the hydration drink from Coca-Cola India’s home-grown brand Limca, has become the ‘Official Sports Drink’ of the ICC...
Omnicom Media Group (OMG), the media services division of Omnicom Group, announced on September 5, 2023 that OMG CEO for...
India is a country known for its opulent traditions, vibrant culture, and striking festivals! It embraces a tapestry of over...
Disney Star unveils the ‘Words of Pride’ campaign, an advocacy initiative aimed at cultivating awareness and use of the right...

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