Ashish Duggal and Bitesh Singh launch data-driven creative agency POIESIS

Indian Creative Women (ICW) partnered with DDB Mudra Group and D&AD for the fourth edition of Portfolio Evening. Held on December...

Clensta X Parineeti Chopra #TheBetterWay

Parineeti Chopra says ditch the ‘good’ for the ‘better’

Personal care brand Clensta has unveiled its campaign #TheBetterWay along with partner and investor actor Parineeti Chopra. The campaign urges consumers...

Tic Tac & Ranveer Singh play matchmaker for you and your candy

Confectionery brand Tic Tac has launched a digital campaign #FindYourMatch to promote its range of flavours, matching consumer’s persona with...

Leo Burnett Mumbai wins big in 2023 ONE Asia Creative Awards

Agencies in India had a strong showing with 13 wins, including a Best of Discipline in Branded Entertainment by Leo...

Neville Suraliwala joins Infectious Advertising as Business Head

Independent creative hot-shop Infectious Advertising has appointed Neville Suraliwala as Business Head. Neville has worked with renowned brands like Indian...

NDTV Profit’s launch day ends on a brisk note with celebs and industry stalwarts

NDTV Profit, the new entrant in the business news space, saw its launch day rolled out with a spectacular line-up...

Sony Yay to host The Giant Wheel Festival in Delhi-NCR

Children’s TV Channel, Sony Yay will host the family carnival The Giant Wheel Festival at Delhi-NCR, from December 15 to...

Madison Media brings attention metrics pioneer Prof Karen Nelson-Field to interact with clients

Madison Media arranged for its clients to hear and interact with acclaimed ‘Queen of Attention Metrics’, Dr Karen Nelson-Field. The...

51 pc respondents say AI will help them increase productivity at work: PwC Survey