Heinz’s ‘iconic’ bottle design and why it inspires me in 2024
Marketing titles remind us time and again what a ‘good’ campaign is, reinforcing an awardable, out-of-the-box template. 2023 too had...
Movie Marketing 2023: Barbie‘s Blitzkrieg, Jawan’s ‘Prevue’, Dunki’s ‘Passport’
As we bid farewell to 2023, it becomes indisputable that this year has been a crescendo in the symphony of...
Circa 2024: Real insights will still take some real people
The one thing that dominated all other conversations this year was the sundry agency CXO suite’s obsession with talking about...
Circa 2024: Things are going to get really crazy with Gen AI
The year 2023 marked the explosion of generative AI across text, images, video and many other applications. By March of...
Circa 2024: There will be an increased focus on increasing the women leadership pipeline
The advertising industry has been showing a lot of intentionality in creating an inclusive work atmosphere to reap the benefits...
Circa 2024: We could start doing pilots for CTV measurement
It has been a peaceful year for TV measurement, which in itself is big news. However, 2024 will be an...
Circa 2024: Quick Commerce, OTT, Reels: Three new arsenals for brands?
It’s that time of the year when one reflects on the year gone by or forecasts on the trends that...
Digitale India appoints Arnab Samanta as Director – Content & Strategy
Arnab Samanta, who was working as a Creative Director at Digitale India has been promoted to Director- Content & Strategy....
Zee Cinemalu to end 2023 with a roar; Indra to grace your Television screens after 8 years
This weekend, Zee Cinemalu is geared up to give its viewers an enthralling movie experience as it presents the Premiere...
Chrome News Track 29 Dec: Ram Mandir Inauguration, JDU National Executive Meet In Delhi, Election 2024
Chrome Digital Track data on the most watched news stories online (Chrome News Track), is brought to you by Medianews4u.com....
