PepsiCo looks to stir things up with a two-minute short film ‘Sting Energy’s Dart’ on PVR, Youtube, Instagram
Mumbai: PepsiCo looks to stir things up with a two-minute short film ‘Sting Energy’s Dart’. The film looks to position...
Emerging Trends in Mobile Marketing for Hotels and Resorts
Mobile marketing has turned out to be a fundamental component in the hospitality industry's attempts to link with guests, enhance...
Shell Advance upgrades portfolio, continues partnership with Shahid Kapoor on the Rukna Mushkil Hai brand campaign
Mumbai: Shell Lubricants India today unveiled its upgraded portfolio of Shell Advance Motorcycle oils. the goal is to offer an...
Silver Spun Brand Solutions now offers Influencer Marketing Services
Silver Spun Brand Solutions, a prominent marcom firm founded in 2015, is broadening its services through influencer marketing. Known for...
Television advertising for IPL 17 experienced a 6% increase in ad volumes per channel during the first 23 matches: TAM
Mumbai: Television advertising for IPL 17 experienced a 6% increase in ad volumes per channel compared to IPL 16 during...
DDB Mudra’s Executive VP & Business Head, Chirag Bhatia, exits
Chirag Bhatia, Executive Vice President & Business Head – Digital, has moved on from DDB Mudra Group. He was associated...
Eating Potatoes, a film-focused production house of ad agency Buffalo Soldiers to release doc ‘Never Ask Why’
Mumbai: Eating Potatoes, a film-focused production house of ad agency Buffalo Soldiers will release the docu drama ‘Never Ask Why’...
Radisson Hotel Group’s new offering, campaign invites travelers to explore destinations across the country
Mumbai: The Summer season, accompanied by long weekends, presents an opportunity to embark on an exploratory journey across the country....
Burger King India’s campaign looks to create awareness about its 2 for Rs. 79 and Rs99 offer
Mumbai: Burger King India, a Quick Service Restaurant (QSR) chain has introduced its latest value layer: 2 Crispy Veg Burgers...
Criteo elevates Mohit H Chablani as Head of Brand Activation – India
Criteo has promoted Mohit H Chablani as its new Head of Brand Activation – India. He previously worked as Head...
