Mumbai:  PepsiCo looks to stir things up with a two-minute short film ‘Sting Energy’s Dart’. The film looks to position...

Mobile marketing has turned out to be a fundamental component in the hospitality industry's attempts to link with guests, enhance...

Mumbai: Shell Lubricants India today unveiled its upgraded portfolio of Shell Advance Motorcycle oils. the goal is to offer an...

Silver Spun Brand Solutions, a prominent marcom firm founded in 2015, is broadening its services through influencer marketing. Known for...

Mumbai: Television advertising for IPL 17 experienced a 6% increase in ad volumes per channel compared to IPL 16 during...

Chirag Bhatia, Executive Vice President & Business Head – Digital, has moved on from DDB Mudra Group. He was associated...

Mumbai: Eating Potatoes, a film-focused production house of ad agency Buffalo Soldiers will release the docu drama ‘Never Ask Why’...

Mumbai: The Summer season, accompanied by long weekends, presents an opportunity to embark on an exploratory journey across the country....

Mumbai: Burger King India, a Quick Service Restaurant (QSR) chain has introduced its latest value layer: 2 Crispy Veg Burgers...

Criteo has promoted Mohit H Chablani as its new Head of Brand Activation – India. He previously worked as Head...