POPxo strengthens its position as a Content-Community-Commerce platform

Mumbai: Scaling new heights, Togglehead, a leading independent digital agency in Mumbai recently announced the launch of an in-house production...

Pulp Strategy wins the mandate for US-based InCom Mail to develop & market their new product

New Delhi: Pulp Strategy, independent agency in the digital communications and technology space, acquired the mandate to develop and market...

Psychology and Marketing: What Influences consumer decisions

My daughter was pestering me for a movie. The movie is only in theatres. After hours of debate, with a...

FCB Ulka Appointed Reliance Smart’s Agency On Record

Mumbai: Reliance Smart today announced that it has awarded its creative mandate to FCB Ulka, following a multi-agency pitch. FCB Ulka will...

The Advertising Club Announces its dynamic and enterprising Managing Committee for the year 2019-20

Mumbai: The Advertising Club, the apex industry body that drives the category’s growth agenda today elected its Managing Committee for...

Animal Planet celebrates the unsung heroes of the forests with ‘Heroes Of The Wild Frontiers’

Mumbai: With the singular purpose of celebrating the contribution of the unsung heroes of the wild – the forest guards...

Max Life Insurance showcases the belief ‘You Are The Difference’ in its new brand campaign

New Delhi: Max Life Insurance Company Ltd. (“Max Life” / “Company”) today launched its new brand thought that introduces the...

Scitron Nutrition Launches #TryKar Social Media Campaign

Mumbai: Scitron, one of India’s leading health supplement brands that empowers to bring together the best of science, technology and...

Logicserve Digital appoints former Creative Director of Hungama Digital Services, Manesh Swamy as VP – Creative