Bajaj Finserv aims to redefine shopping experience with #JustEMI wali Sparkling Diwali campaign

Mumbai: Harman Kardon International, one of the world’s leading audio companies (acquired by Samsung Electronics)which operates brands Infinity & JBL in...

Jio unveils world’s 1st Native Video Call Assistant (Bot) at IMC 2019

Jio’s patent filed AI based customer engagement platform can make endless call hold on help-lines a thing of past Jio...

Endemol Shine India buys rights of crime-fiction novel Kanpur Khoofiya Pvt Ltd. by Richa S Mukherjee

Mumbai: Harper Collins India has announced that author Richa Mukherjee’s new novel, Kanpur Khoofiya Pvt. Ltd, published in August this year,...

BARC India appointed Oversight Committee Report validates Outlier Policy

Mumbai: India’s sole television measurement company, Broadcast Audience Research Council (BARC) India, had appointed an oversight committee in June 2019,...

Spotify and Snapchat bring the Gateway of India to life this Diwali

Mumbai: Snapchat has collaborated with Spotify to bring the Gateway of India to life with its augmented reality (AR) Landmarker...

VOOT gets aggressive with digital exploitation of BiggBoss; Targets 1 Billion digital views this season

Mumbai: With new season of BiggBoss back on Colors, Viacom18’s AVOD platform VOOT is all set to make it bigger...

Ultra Media & Entertainment showcases Internationally acclaimed Indian titles, State of the Art Film Preservation and New Post Production Studio services in Mipcom 2019

Along with its existing slate of more than 1500 titles comprising of Indian & International films, television & animation content, from...

Ericsson and Airtel showcases 5G powered Connected Music performance at IMC 2019

New Delhi: In a first for India, Ericsson and Airtel today enabled a 5G powered ‘Connected Music’ performance during the...

Grasim Industries appoints Srishti Sawhney as President and Global Brand Head, Pulp & Fibre