APAC Effie Awards appoints Unilever’s David Porter as 2020 Awards Chairman
The Asia Pacific Effie Awards is pleased to introduce David Porter, Vice President of Global Media at Unilever AAR (markets...
The Viral Fever further strengthens partnership with MX Player, releases FLAMES S2 & FATHERS Vol.2
Mumbai: Bringing viewers more cause to cheer this festive season, The Viral Fever (TVF) along with MX Player has launched the second chapters...
Partho Dasgupta, CEO, BARC India, decides to move on; Sunil Lulla is the new CEO at BARC India
Mumbai: The world’s largest Television Audience measurement company today announced a change in leadership. Partho Dasgupta, the first Chief Executive...
Eros Now to stream content in Dolby Vision and Dolby Atmos
Mumbai: Eros Now, a premier Indian OTT entertainment platform with more than 155 million registered users, today announced that it will...
Mochi encourages GenNext to take on the #DefyGravityChallenge as part of the new digital campaign
Mumbai: Awesomeness trends once again with Mochi, the fashionable footwear brand from the house of Metro Brands Ltd. Mochi’s new AW...
Socxo releases an e-book on Holiday season marketing – Time for buzz marketing with the Mango Man!
Bangalore: Socxo, the Bangalore based brand advocacy solutions start-up, has today launched an e-book for marketers to gear up this coming holiday and...
Initiative India wins the media duties of Unacademy
Mumbai: Initiative India, the media agency of IPG Mediabrands India has bagged the media duties of Bengaluru based ed-tech startup, Unacademy. The...
Netflix to boost its Content Spending; plans to raise another $2 Billion in Debt
Global streaming giant, Netflix is planning to offer another $2 billion in debt to help drive original production and content...
Rajiv Srivatsa exits from Urban Ladder eight years after co-founding the company
Bangalore: The Co-founder and CTPO of Urban Ladder, Rajiv Srivatsa, is moving on from the company. His exit follows barely...
StraightTalk with Nisha Sarah Jose, Marketing Director, Faber-Castell India
Faber-Castell is one of oldest stationery brand, with the credit of being the largest manufacturer of wood-cased pencils, as well...
