Agilus Diagnostics onboards Anil Kapoor as Brand Ambassador
Mumbai: Agilus Diagnostics, a diagnostic company, has appointed acclaimed actor Anil Kapoor as its official brand ambassador. Following the launch...
Digital, experiential marketing underpin McDowell’s marketing efforts: Diageo India VP, Portfolio Head – Marketing, Varun Koorichh
Mumbai: Diageo has launched the X Series by McDowell’s & Co., marking an expansion into white spirits and dark rum....
There should be mutual respect between journalists and PR Professionals
In the past two decades there has been a paradigm shift in PR industry and we are seeing that today...
SABAH Tourism Board collaborates with BlinkBrand Solutions to tap into India’s Outbound Market Potential
Mumbai: In a strategic move to tap into the burgeoning Indian outbound travel market, the Sabah Tourism Board has announced...
The Third Edition of Netflix and Kommune’s Voices of Tomorrow nurtures LGBTQIA+ and senior adult voice talent
Kommune and Netflix India have launched the third edition of Voices of Tomorrow (VOT), part of the Voice Equity Project....
Publicis Media India Launches Markriti: A Marketing Mix Modeling Tool to empower CMOs
New Delhi: Publicis Media India has introduced Markriti, an advanced machine-learning-based Marketing Mix Modeling (MMM) tool designed to enhance the...
Content marketing is integral to our ongoing customer engagement strategy: Nalin Jain, Godrej Capital
Godrej Capital is the financial services arm of the Godrej Industries Group and the holding company for Godrej Housing Finance...
I&B Ministry grants approval for License Transfer of Viacom18 channels to Star India
New Delhi: The government has approved the transfer of licenses for non-news and current affairs TV channels from Reliance Industries,...
Hero Cycles partners with Wieden+Kennedy India to reignite the joy of cycling with their new ‘Cycle Hero Hai’ campaign
Mumbai: Hero Cycles partners with Wieden+Kennedy India to reignite the joy of cycling with their new ‘Cycle Hero Hai’ campaign....
ESAF Small Finance Bank’s ‘Clap Of Joy’ campaign looked to gauge the emotion that it stood for as a brand
MUMBAI: ESAF Small Finance Bank, the new-age bank, has launched a ‘Clap of Joy’ campaign to celebrate its anniversary. This...
