The three-act structure applies to advertising as it does in long-format filmmaking: Deb Medhekar, Equinox
Equinox Films is a production house in India. Founded by Ram Madhvani, the company has produced ads and collaborated with...
IAS empowers Publishers with New Quality Attention™ Measurement Tool
Integral Ad Science (Nasdaq: IAS), a leader in media measurement and optimization, has launched its Quality Attention™ measurement product for...
Havas India Launches CSA to Boost Data-Driven Marketing
In a significant strategic initiative to enhance its data-driven marketing capabilities, Havas India has officially launched CSA, the global technology,...
Santosh Padhi, Ayesha Ghosh, and Shreekant Srinivasan Bid Adieu to W+K India
Mumbai: In a significant development, Wieden+Kennedy (W+K) India has announced the resignation of three key executives: Santosh Padhi (Paddy), Ayesha...
Forbes India Under 30 to recognise exceptional young achievers on 4th October
Mumbai: Forbes India will celebrate the 11th edition of Under 30 in Mumbai on October 4, 2024. The prestigious list...
Bollywood Star Vicky Kaushal becomes the new ambassador for Reid & Taylor
Mumbai: Reid & Taylor, the esteemed menswear brand known for its premium formal and casual attire, has announced the appointment...
SuperSinger Plus Rajasthan collaborates exclusively with Tips Music
New Delhi: In a significant development in the entertainment sector, SuperSinger Plus Rajasthan, the acclaimed singing reality show produced by...
Sheth Brothers teams up with Comedian Kiku Sharda as Brand Ambassador for Kayam products
Mumbai: Sheth Brothers, a Ayurvedic digestive product, has collaborated with renowned comedian and actor Kiku Sharda as the brand ambassador...
Motilal Oswal Private Wealth ropes in Akash Hariani as Joint Managing Director
Mumbai: Motilal Oswal Private Wealth has appointed Akash Hariani to the position of Joint Managing Director. With over 25 years...
Amazon Ads launches Generative AI image creation tool for advertisers in India
Mumbai: Amazon Ads has introduced its image generation capability in beta for advertisers in India, leveraging generative AI to streamline...
