Cinthol says ‘Wake up Alive’ and start every morning fresh in its new TVC campaign
Mumbai: Cinthol, the legacy soap brand from Godrej Consumer Products Ltd (GCPL), unveiled a new TV campaign ‘Wake Up Alive’,...
Q2 2021: Nestle India reports a net profit of Rs 539 Crore
Nestle India reported a net profit of Rs 539 Crore for the quarter ended June. The company’s total sales stood...
Cosmos-Maya appoints Rajaram Sundaresan as the Director of Operations – International Business
Cosmos-Maya, the leading market player in the Indian kids’ animation segment just announced the appointment of Rajaram Sundaresan as the...
Twitter Trends Report reveals six critical consumer insights for marketers in India
New Delhi: Conversations are core to Twitter, with moments driving engagement on a range of topics in real-time. It is...
Minimalist receives funding INR 110 Crores from Sequoia Capital India and Unilever Ventures
Mumbai: Minimalist, a new-age homegrown skincare brand, has raised Series A funding of INR 110 Crores (~US$15 million) through multiple...
Shortform apps to take over second spot in users time spent after Internet giants like Facebook and Google: RedSeer
Bengaluru: According to the latest Report ‘Entertainment & Advertising Riding the Digital wave’ launched by RedSeer Consulting, the shortform space...
Pitchfork Partners bags the PR mandate for Songfest India
Mumbai: Songfest India has appointed Pitchfork Partners Strategic Consulting as its communication counsel. Pitchfork will amplify and communicate the vision...
YES BANK and Indiabulls Housing Finance Limited enter into a strategic co-lending partnership
Mumbai: YES BANK and Indiabulls Housing Finance Limited have entered into a strategic co-lending agreement to offer home loans to...
How does the new ASCI guidelines change the future of influencer marketing?
Advertising has taken many forms, and most of them can be spotted by the public eye. However, when it comes...
TATA Tea Premium’s new Campaigns for Maharashtra and Mumbai Brews in the ‘Local’ Flavor
Mumbai: Tata Tea Premium has launched two fresh films in its series of hyper-local campaigns in continuation of its strategy...
