Ambrane India, unveils its new brand identity and strategy
New Delhi: Ambrane, one of India's leading and growing mobile accessories brands, unveiled its new identity strengthening the vision of...
Consumer Values and Buying Motivations Have Fundamentally Changed, Shifting Away from Price and Quality: Accenture Report
New Delhi: A majority of consumers — across demographics and geographies — are reimagining their values and basing purchasing decisions...
The Script Room bags creative mandate for HomeLane’s upcoming campaign with MS Dhoni
HomeLane, India's choice for on-time home interiors, plans to invest significantly in Marketing as it expands its footprint over the...
Havas Creative launches digital campaign for JBL ® Wave 100 TWS – “POP IT. FIT IT. GROOVE IT”
Mumbai: JBL announces the launch of new true wireless (TWS) earbuds Wave 100 with a new digital brand campaign #JBLGOESTOPLESS....
InMobi and HUMAN Partner to Keep Mobile In-App Advertising Secure and Human
Bengaluru: HUMAN Security, Inc. (formerly White Ops), a cybersecurity company that protects enterprises from bot attacks to keep digital experiences human,...
Mamaearth Appoints Zairus Master as Chief Business Officer
Gurgaon: Mamaearth, one of the leading-growing FMCG brands, has appointed Zairus Master as Chief Business Officer, Honasa Consumer Pvt. Ltd....
&TV explores the untold story of Mahadev’s Baal Roop with ‘Baal Shiv’ at 8 PM
Mumbai: &TV is presenting for the first time on Indian television an untold and unheard story on Mahadev's Baal Roop in its brand-new...
Rediffusion Appoints Rahul Vaidya as Business Lead in Mumbai
Rahul Vaidya, an industry senior, with over 20 years in advertising, has joined Rediffusion to head ‘Bombay 3’. Rahul is...
Influencer community – building brand loyalists in a cluttered digital world
The power of social media has made brands come closer to their customers and what better way than having brands...
Branding Edge bags marketing duties of BP Wealth and Stoxbox
Mumbai: BP Wealth, one of India’s leading Brokerage & Financial Advisory Firm has assigned its marketing duties along with the...
