Television the most preferred viewing device to watch IPL: Glance Report
With an aim to analyse consumer sentiment around the IPL, with a focus on second screen usage during matches, along...
Lyxel&Flamingo promotes six homegrown leaders as Partners
Lyxel&Flamingo (L&F), a digital-first, integrated marketing agency headquartered out of Gurugram announced major restructuring of its leadership team. The company...
Women’s Day 2022: Brands up with thoughtful, creative campaigns breaking the gender bias
Women’s Day marks the essence of women excelling in every field of life handling multiple tasks at a time. With...
Ramping, the startup ecosystem up a notch : women, to women’s rescue!
Life is a party if you enjoy it! well, I know of a few people who are living the life...
Content-led marketing on the second screen emerged as one of the key strategies for brands to cut through the IPL media clutter: Study
Bangalore: With the Indian Premier League (IPL) season around the corner, Glance has released a report titled ‘IPL and the...
DigiChefs retains Digital Performance Marketing mandate of Purnartha Investment Advisers
Mumbai: DigiChefs, an independent and high-performing creative agency based out of Mumbai has retained the digital performance marketing mandate for...
Prasar Bharati signs content hosting agreement with Yupp TV to expand DD India reach
New Delhi: India’s public broadcaster Prasar Bharati has signed a Memorandum of Understanding with ‘Yupp TV’, an over-the-top (OTT) platform,...
Rise in investments by millennial women in P2P lending by 430%: LenDenClub study
Mumbai, India's financial city, ranked top, followed by Hyderabad, the city of Nizams, in terms of the highest number of women borrowing...
Gautam Sinha moves on from Times Internet; Puneet Gupt named interim incharge
Gautam Sinha, the CEO of Times Internet has decided to move on, ending his 15 years long relationship with the...
Pepsi Launches New Summer Campaign Featuring Salman Khan in a Double Role
New Delhi: Ringing in the summers with one of the most anticipated campaigns of the year, beverage brand Pepsi® today...
