WT Kolkata’s film for Tata Pravesh promotes gender inclusivity in workplace
Tata Pravesh has launched a film 'Raahi' created by Wunderman Thompson Kolkata that showcases how the Company is curating an...
Reckitt Benckiser Group emerges as Top Advertiser of week 28
Top Advertisers In the Week 28 of Broadcast Audience Research Council (BARC) India, Reckitt Benckiser Group bagged the top spot...
The changing face of social media influencer marketing
Every professional should be familiar with at least one essential premise of digital marketing in today's world, where people use...
Sociapa bags digital and creative solutions mandate for House of Veda
Marketing Agency, Sociapa has bagged the digital and creative solutions’ mandate for the recently launched brand - House of Veda....
Shaaimu ropes in Milind Soman as brand ambassador
Shaaimu, homegrown tech-driven lifestyle electronics brand, on-boards Indian Model cum Actor Milind Soman as brand ambassador. Talking about his association...
BARC Week 28: Mazhavil Manorama surges to No. 2 position in Malayalam GEC market
BARC India released its Week 28 data for South GEC markets including Tamil, Kannada, Telugu and Malayalam. The positions in...
BARC Week 28: Colors Marathi soars to No. 3 position in Marathi GEC market
In Week 28 of Broadcast Audience Research Council (BARC) India Data Report, Sun TV continued its lead with 2372.53 (000)...
CNBC-TV18’s #CommonWealthGoals campaign promotes financial fitness
CNBC-TV18, business and finance news channel, has rolled-out the campaign ‘Common-Wealth Goals with CNBC-TV18’. Through the campaign, the platform will...
Ad volumes of Durables sector soar by 23 pc on TV during Jan-May’22: TAM Report
TAM AdEx released the Cross Media Report for Durables sector on TV, Print, Radio and Digital during the period Jan-May’22....
GoKwik appoints MoEngage’s Amitt Sharma as CCO
Gokwik, an e-commerce enabler focusing predominantly on boosting conversion rates for e-commerce brands, has announced the appointment of Amitt Sharma...
