Govt introduces special relaxation for FM Radio bidders to boost rollout in new cities

New Delhi: Punit Goenka, the current CEO of Zee Entertainment Enterprises Ltd (ZEEL), has withdrawn his consent for reappointment as...

GenZ professionals are optimistic and forward-thinking when it comes to GenAI: upGrad Enterprise Report

MUMBAI: GenZ professionals are optimistic and forward-thinking when it comes to GenAI. 1 in 2 GenZs believe that GenAI will...

Gadda Co’s ad featuring actor Mukesh Khanna portrays the stress caused by inadequate sleep

MUMBAI: Gadda Co which works in the mattress and bedding industry, announces the launch of its latest ad campaign, 'Ab...

India’s Gaming Boom: How Tier-2 and Tier-3 cities are powering a $2.6 billion industry

India's gaming industry has experienced remarkable growth in recent years, evolving into a significant economic sector. A notable aspect of...

Balancing Brand-Building and Performance Marketing for Long-Term Success: Ankit Gulechha, Kushal’s Fashion Jewellery

Kushal's Fashion Jewellery has unveiled its first brand campaign through a film that looks to celebrate the joy of dressing...

Yash & Radhika star in a legal battle against oil adulteration in Freedom Cooking Oil’s new campaign

Mumbai: Freedom Healthy Cooking Oils has launched a bold new ad campaign, ‘Courtroom,’ that makes a strong case against oil...

Swiggy buys World Pickleball League’s Mumbai team

MUMBAI: Swiggy today announced its ownership of Team Mumbai in the World Pickleball League (WPBL). This is a global franchise-based...

Sabala Millets’ brand film aims to reintroduce millets into mainstream diets, one meal at a time

MUMBAI: Sabala Millets, the newly launched millet-based food brand under the Ramoji Group, has debuted its first brand film, centred...

Flipkart’s Black Friday campaign is inspired by Bollywood actor Arshad Warsi’s performance in the movie ‘Golmaal’