OZiva urges consumers to choose #KindnessOverJudgment in its new campaign
OZiva, a clean and plant-based holistic wellness brand, unveiled its women’s health campaign, #KindnessOverJudgment. The campaign urges people to take...
Pescafresh knocks on Mumbai and Pune doors with ‘Fresh Matlab Live’ campaign
Pescafresh, a D2C seafood and meats brand, has rolled out a BTL activation ‘Fresh Matlab Live’. The new campaign focuses...
Booking.com appoints Santosh Kumar as Country Manager for India, Sri Lanka, Maldives and Indonesia
Booking.com, a digital travel company, has appointed Santosh Kumar as Country Manager for India, Sri Lanka, Maldives and Indonesia. He...
80 pc social media users in Asia are likely to purchase products recommended by influencers: Nielsen Report
Marketers are constantly seeking for new strategies to stay top-of-mind with potential buyers with a focus on brand building. To do this,...
iMerit onboards Qualcomm’s Rajsekhar Aika as Chief Technology & Product Officer
iMerit, an AI data solutions company, today announced the appointment of Rajsekhar Aikat as its new Chief Technology & Product...
Arthur Sadoun gets four-year extension to run Publicis; unveils new leadership team
Publicis has awarded a four-year extension for Arthur Sadoun as Chairman President and CEO of Publicis Groupe. Four-year extensions were...
Spinta Digital appoints Jeff Thomas as Chief Strategy Officer
Spinta Digital announces the appointment of Jeff Thomas to the newly created role of Chief Strategy Officer and appointment to...
How technological advancements are changing digital advertising?
Technology is a powerful instrument for implementing an unconventional strategy to stand out from the competition in the age of...
Lizol emerges as Top Brand of week 36
Top Advertisers In the Week 36 of Broadcast Audience Research Council (BARC) India data, Reckitt Benckiser Group bagged the top...
BARC Week 36: Flowers TV surges to No. 2 position in Malayalam GEC market
BARC India released its Week 36 data for South GEC markets including Tamil, Kannada, Telugu and Malayalam. The positions in...
