Moj join forces with Nanhi Pari Foundation to celebrate its third anniversary
Moj, a short video platform, collaborates with Nanhi Pari Foundation, a dedicated NGO working towards improving children's lives, to celebrate...
Adalytics raises questions on Google’s TrueView: Will it impact YouTube’s video dominance?
YouTube and Google’s policies state that TrueView in-stream ads must be skippable, audible, and initiated by viewer action, reminds a...
Influencer marketing industry to reach $2.8 – 3.5 bn by 2028: Redseer
According to a recent report by Redseer, the Indian market boasts 3.5 to 4 million influencers with more than 10,000...
Radio advertising clocks 20pc growth in ad volumes during Jan-Mar’23 over Jan-Mar’21: TAM Report
According to TAM AdEx-Radio Advertising Quarterly Report for Jan-Mar’23, ad volumes/station increased by 20pc compared to Jan-Mar’21, but it was...
Sa Re Ga Ma Pa Li’l Champs returns for third season on Zee Tamil
Zee Tamil is set to premiere the third season of singing reality show Sa Re Ga Ma Pa Li’l Champs...
Colors Tamil to launch Perazhagi 2 and Archanai Pookal in July
Colors Tamil, Viacom 18’s Tamil entertainment channel, is set to air two fiction shows Perazhagi and Archanai Pookal – Iru...
QYOU Media launches digital channel ‘Sadhguru TV’
QYOU Media India has teamed up with Isha Foundation to launch ‘Sadhguru TV,’ a FAST (Free Ad-Supported Streaming TV) channel...
McCann Worldgroup bags Air India’s advertising and marketing communications mandate
Mumbai: McCann Worldgroup India has won the advertising and marketing communications mandate for Air India, the Tata group promoted global...
Zee Business alerts investors on bucket trading trap
Zee Business alerted its viewers about the risks associated with dabba trading or bucket trading. Through a special episode on...
P&G and Flipkart partner to plant forests, offer trees for e-adoption
FMCG behemoth Procter & Gamble India has joined hands with e-Com major Flipkart to launch ‘Forests For Good’ in India,...
