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Home Featured

AROI opposes suggestions issued by Sonia Gandhi; urges Govt to restore advertising on Radio to normal level

by MN4U Bureau
April 8, 2020
in Featured, Radio
Reading Time: 1 min read
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RAM /TAM Adex - High listenership and advertising growth in Radio in the Golden Age Segment
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New Delhi: Association of Radio Operators for India (AROI), the trade body representing FM Radio operators in India, has strongly opposed the statement issued by Congress president Sonia Gandhi, recommending a complete ban of two years on media advertisements by Government and PSUs.

The statement issued by Uday Chawla, Secretary-General of the Association of Radio Operators for India (AROI) stated that last year has been a very difficult one for Radio, especially for radio stations in small towns, due to a huge drop in Government advertising.

Radio has been wholeheartedly supporting the national war on COVID-19, through 380 private FM stations across India.

Indeed, the trade body has requested the Government to restore its advertising on Radio to normal levels.

AROI also request Sonia Gandhi to please review and withdraw her suggestion and thereby demonstrate her support for one of the crucial pillars of democracy – Media.

Tags: Association of Radio Operators for IndiaRadio AdvertisementsSonia Gandhi statement on Government ads ban

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